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Shopify Website

Tradition Store

Tradition Stores was established in 2000 and till date has a tradition of great customer service, quality product and style which provides an elegant taste of creatively designed home textile with a range of vibrant colors, patterns, embroidery styles, and textures. With 1500+ authentic brands from all over Pakistan, Tradition Stores offers a well curated comprehensive selection of various designer brands to choose from.


Our mission for Tradition Stores was to migrate their website from WooCommerce/WordPress to Shopify, creating an advanced, functionally rich store with modern technology. The goal was to showcase the extensive product range while aligning with Tradition Stores' brand identity and offering a unique and optimized user experience.

Landing Page

Diverse Section Design:

Given the multi-brand nature of Tradition Stores, we designed the landing page with various sections to highlight each category and collection. The menu, supporting multiple types, showcases product categories, collections, and top brands through feature-rich dropdowns, mega menus, and pop-ups. Sections include Pre-Booking, New Arrivals, Fabric Types, Shawl Collections, Sales & Offers, Season Categories, and Top Brands.

Responsive and Optimized:

The landing page is fully responsive across all screen types and devices. Special attention was given to optimize loading times and speed, ensuring optimal performance even with high-quality images and videos.

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Collection Page

Optimized and Interactive:

Every collection page is optimized with related collection upselling features. These pages are fully responsive and optimized for different devices. An announcement header keeps customers informed about ongoing sales or announcements.

Advanced Product Cards:

Product cards feature a next-picture view on hover, quick add functionality, and an announcement banner at the bottom of each product image. So customers can stay informed about exclusive campaigns that the store is running on different products and collections. The cart section includes a special order instructions option for customers to add personalized instructions. Every collection page has sorting functionality as well and you can sort the products depending upon features, best selling, alphabetic order, pricing and date. Furthermore, there is also a filter option where you can filter them depending upon their category, stock availability, price range and even combine your filters with the sorting feature. Sorting and filtering options, combined with an SEO-optimized description section, enhance the overall collection page experience.

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Product Page

Optimized Buying Experience:

Product pages follow a full-funnel design with a focus on hierarchy and an optimized buying experience. Migrating from WooCommerce/WordPress to Shopify, important information is stored in custom metafields, displayed dynamically on Shopify product pages.

Detailed Product Information:

Product pages are optimized to display high-quality images without compromising loading speed. Detailed product descriptions, variant information, vendor details, and stock availability are presented prominently. Additional features include size guides, estimated delivery information, and a direct "Ask for Details" feature.

Upselling Opportunities:

At the end of the product section, upselling opportunities include related products, "Customers Also Purchased," and "Recently Viewed Products." The option to view the next and previous product is also available on the product page.

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